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Consumer behavior :

Hawkins, Del I.

Consumer behavior : implications for marketing strategy / Del I. Hawkins, Roger J. Best, Kenneth A. Coney. - 3rd ed. - Plano, Tex. : Business Publications, 1986. - xiv, 740 p. : ill. ; 25 cm.

Includes bibliographies and indexes.

ISBN: 0256034141

LCCN: 85062776

Subjects--Topical Terms:
Consumer behavior--United States.
Market surveys--United States.

LC Class. No.: HF5415.3 / .H42 1986

Dewey Class. No.: 658.8342 / HAC 1986

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