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Marketing management / Philip Kotler.
Material type:
TextLanguage: English Publication details: Upper Saddle River, N.J. : Prentice Hall, c2003.Edition: 11th edDescription: 1 v. (various pagings) : col. ill. ; 27 cmISBN: - 0130336297
- 658.8 21 kAM 2003
- HF5415.13 .K64 2003
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ICAB Library General Stacks | Non-fiction | 658.8 kAM 2003 (Browse shelf(Opens below)) | Available | 11694 | |
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Books
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ICAB Library General Stacks | Non-fiction | 658.8 kAM 2003 (Browse shelf(Opens below)) | Available | 11695 | |
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Books
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ICAB Library General Stacks | Non-fiction | 658.8 kAM 2003 (Browse shelf(Opens below)) | Available | 11692 | |
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Books
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ICAB Library General Stacks | Non-fiction | 658.8 kAM 2003 (Browse shelf(Opens below)) | Available | 11693 |
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| 658.8 JRM 1995 Marketing : | 658.8 kAM 2003 Marketing management / | 658.8 kAM 2003 Marketing management / | 658.8 kAM 2003 Marketing management / | 658.8 kAM 2003 Marketing management / | 658.8 KOP 1996 Principles of marketing / | 658.8 KOP 1999 Principles of marketing / |
Various multi-media instructional aids, including a web site, are available to supplement the text.
Includes bibliographical references and indexes.
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