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The marketing challenge / Laura Mazur, Annik Hogg.

By: Contributor(s): Material type: TextTextLanguage: English Publication details: [London] : Economist Intelligence Unit ; Wokingham, England ; Reading, Mass. : Addison-Wesley, c1993.Description: xvii, 298 p. : ill. ; 25 cmISBN:
  • 0201631911
Subject(s): DDC classification:
  • 658.848 20 MAM 1993
LOC classification:
  • HF5415.13 .M3686 1993
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Item type Current library Collection Call number Status Barcode
Books Books ICAB Library General Stacks Non-fiction 658.8 MAM 1993 (Browse shelf(Opens below)) Available 8912

"The EIU series."

Includes bibliographical references (p. 289-290) and index.

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