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Auditing markets, products, and marketing plans / David Parmerlee.

By: Contributor(s): Material type: TextTextLanguage: English Series: American Marketing Association marketing toolboxPublication details: Lincolnwood, Ill. : NTC Business Books, c2000.Description: xii, 193 p. : ill. ; 28 cmISBN:
  • 0658001337
Subject(s): DDC classification:
  • 658.802 21 PAA 2000
LOC classification:
  • HF5415.16 .P37 2000
Online resources:
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Holdings
Item type Current library Collection Call number Status Barcode
Books Books ICAB Library General Stacks Non-fiction 658.8/02 PAA 2000 (Browse shelf(Opens below)) Available 9136

At head of title: American Marketing Association.

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