Global marketing strategies / Jean-Pierre Jeannet, H. David Hennessey.

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TextLanguage: English Publication details: Boston : Houghton Mifflin, c1995.Edition: 3rd edDescription: xxv, 896 p. : ill. ; 24 cmISBN:

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List(s) this item appears in: Marketing Management

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Holdings
Item type	Current library	Collection	Call number	Status	Barcode
Books	ICAB Library General Stacks	Non-fiction	658.8/48 JEG 1995 (Browse shelf(Opens below))	Available	8058
Books	ICAB Library General Stacks	Non-fiction	658.8/48 JEG 1995 (Browse shelf(Opens below))	Available	8038

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Includes bibliographical references and indexes.

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