Strategic management /
Alex Miller.
- 3rd ed.
- Boston, Mass. : Irwin/McGraw Hill, 1998.
- 1 v. (various pagings) : col. ill. ; 24 cm.
Designed for courses in corporate strategy/strategic management. This book emphasizes developing a competitive advantage for the purpose of achieving superior financial performance. Case studies are featured throughout the text.
Includes bibliographical references and indexes.
Part 1 Perspectives on strategic management: the content of strategy; the process of strategic management. Part 2 Strategic analysis: external analysis; internal analysis. Part 3 Strategy formulation: operations-level strategy; business-level strategy; corporate-level strategy; international-level strategy. Part 4 Strategy implementation: the challenges of change and organizational learning; context levers; systems levers; action levers. Part 5 Cases: apparel - case 1 - Jim Thompson Thai Silk Company, case 2 - Cabriole Machine Maintenance, case 3 - Product Engineering, Inc., case 4 - Windrock Plastics, case 5 - Fraser River Plastics Ltd., case 6 - Badger Plastics - the acquisition process; snacks - case 7 - Ben & Jerry's Homemade - yo! I'm your CEO, case 8 - Tootsie Roll, Inc.; rubber - case 9 - Goodyear - the Gault years, case 10 - Titeflex Corporation - the turnaround challenge; airlines - case 11 - Valujet and the US airline industry in 1996, case 12 - Southwest Airlines; computer industry - case 13 - Dell Computer Corporation, case 14 - CHIPCOM, Inc. - trouble ahead, case 15 - Intel's Internet entanglement; analysis - case 16 - the Hue-Man Experience Bookstore, case 17 - Akron Zoological Park, 1994, case 18 - handguns at Wal-Mart, case 19 - anon - competing on capabilities; formulation - case 20 - Motorola, Inc., case 21 - Perdue Farms, Inc. - 1995, case 22 - Ryka, Inc. - 1994, case 23 - from rags comes riches, case 24 - Reader's Digest Association, case 25 - Birra Moretti, case 26 Kentucky Fried Chicken and the global fast food industry, case 27 - Whirlpool's quest for global leadership, case 28 - Becton Dickinson - worldwide blood collection team; implementation - case 29 - SOR, Inc. - issues of implementation of TQM, case 30 - Kyocera Corporation, 1996, case 31 - General Electric - managerial practices under Jack Welch, case 32 - W.L. Gore and Associates, Inc., case 33 - the Lincoln Electric Company, 1996, case 34 - the Snowflake Potato Division, case 35 - Robin Hood, case 36 - Dennis Hightower - Walt Disney's transnational manager.