Marketing, a managerial approach / William H. Cunningham, Isabella C.M. Cunningham.

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TextLanguage: English Publication details: Cincinnati : South-Western Pub. Co., c1981.Description: ix, 662 p. : ill. (some col.) ; 24 cmISBN:

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Holdings
Item type	Current library	Collection	Call number	Status	Barcode
Books	ICAB Library General Stacks	Non-fiction	658.8 CUM 1981 (Browse shelf(Opens below))	Available	2818

Includes bibliographical references and indexes.

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