Cases in marketing strategy / (Record no. 1438)

MARC details
000 -LEADER
fixed length control field 00789cam a2200253 a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20170511120125.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 841004s1984 ohua b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 83043117
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0675201039
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency DLC
-- BD-DhICA
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.13
Item number .H58 1984
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
DDC Classification number 658.8
DDC Edition 19
Author Mark HIM 1990
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Hise, Richard T.
9 (RLIN) 2869
245 10 - TITLE STATEMENT
Title Cases in marketing strategy /
Statement of responsibility, etc. Richard T. Hise, Stephen W. McDaniel.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Columbus, Ohio :
Name of publisher, distributor, etc. Merrill,
Date of publication, distribution, etc. c1984.
300 ## - PHYSICAL DESCRIPTION
Extent xvii, 676 p. :
Other physical details ill. ;
Dimensions 26 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographies and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
General subdivision Management
Form subdivision Case studies.
9 (RLIN) 2870
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name McDaniel, Stephen W.,
Dates associated with a name 1949-
9 (RLIN) 2871
740 0# - ADDED ENTRY--UNCONTROLLED RELATED/ANALYTICAL TITLE
Uncontrolled related/analytical title Marketing strategy.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books

No items available.


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