Marketing management : (Record no. 1767)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01066nam a2200301 a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20190515020008.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 170512s1995 ilua g b 001 0 eng d |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 94020955 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0256125767 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Transcribing agency | DLC |
| Modifying agency | DLC |
| -- | BD-DhICA |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | eng |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415.13 |
| Item number | .B669 1995 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| DDC Edition | 20 |
| DDC Classification number | 658.8 |
| Author Mark | BOM 1995 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Boyd, Harper W. |
| 9 (RLIN) | 3220 |
| 245 10 - TITLE STATEMENT | |
| Title | Marketing management : |
| Remainder of title | a strategic approach with a global orientation / |
| Statement of responsibility, etc. | Harper W. Boyd, Jr., Orville C. Walker, Jr., Jean-Claude Larréché. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 2nd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Irwin : |
| Name of publisher, distributor, etc. | Chicago, |
| Date of publication, distribution, etc. | c1995. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xvi, 555 p. : |
| Other physical details | ill. ; |
| Dimensions | 26 cm. |
| 440 #4 - SERIES STATEMENT/ADDED ENTRY--TITLE | |
| Title | The Irwin series in marketing |
| 9 (RLIN) | 2406 |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references and indexes. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| General subdivision | Management. |
| 9 (RLIN) | 1963 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Walker, Orville C. |
| 9 (RLIN) | 3221 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Larréché, Jean-Claude. |
| 9 (RLIN) | 3222 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type | Date last checked out |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Non-fiction | ICAB Library | ICAB Library | 01/31/2000 | 658.8 BOM 1995 | 7981 | 05/12/2017 | 05/12/2017 | Books | ||||
| Non-fiction | ICAB Library | ICAB Library | 01/31/2000 | 658.8 BOM 1995 | 7980 | 05/12/2017 | 05/12/2017 | Books | ||||
| Non-fiction | ICAB Library | ICAB Library | 01/31/2000 | 658.8 BOM 1995 | 7979 | 05/12/2017 | 05/12/2017 | Books | ||||
| Non-fiction | ICAB Library | ICAB Library | 01/31/2000 | 1 | 658.8 BOM 1995 | 7978 | 06/09/2021 | 05/12/2017 | Books | 05/14/2019 |