Image from Amazon.com
Marketing management : strategies and programs / Joseph P. Guiltinan, Gordon W. Paul.
Material type:
TextLanguage: English Series: McGraw-Hill series in marketingPublication details: New York : McGraw-Hill, c1982.Edition: 1st edDescription: xvi, 412 p. : ill. ; 22 cmISBN: - 0070489203
- 658.8 19 GUM 1982
- HF5415.13 .G84
| Item type | Current library | Collection | Call number | Status | Barcode | |
|---|---|---|---|---|---|---|
Books
|
ICAB Library General Stacks | Non-fiction | 658.8 GUM 1982 (Browse shelf(Opens below)) | Available | 5152 |
Browsing ICAB Library shelves, Shelving location: General Stacks, Collection: Non-fiction Close shelf browser (Hides shelf browser)
|
|
No cover image available |
|
|
|
|
||
| 658.8 DAB 2000 Basic marketing management / | 658.8 DAM 1995 Basic marketing management / | 658.8 FNS 1984 Study guide, Essentials of marketing : | 658.8 GUM 1982 Marketing management : | 658.8 GUM 1994 Marketing management : | 658.8 HIM 1984 Cases in marketing strategy / | 658.8 JRM 1995 Marketing : |
Includes bibliographies and index.
There are no comments on this title.
Log in to your account to post a comment.