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Applications in basic marketing : clippings from the popular business press / Edmund Jerome McCarthy and William D Perreault.
Material type:
TextLanguage: English Publication details: Boston : Richard D. Irwin, 1992.Description: viii, 210 p. : ill. ; 24 cmISBN: - 9780256101164
- 0256101167
- 658.8 MCA 1992
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ICAB Library | Non-fiction | 658.8 MCA 1992 (Browse shelf(Opens below)) | Available | 6532 |
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| 658.8 LEG 2005 Global marketing management | 658.8 LEG 2005 Global marketing management | 658.8 MAM 1993 The marketing challenge / | 658.8 MCA 1992 Applications in basic marketing : | 658.8 MCB 1981 Basic marketing : | 658.8 MCB 1984 Basic marketing : | 658.8 MCE 1991 Essentials of marketing / |
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