Global marketing strategies / (Record no. 2290)

MARC details
000 -LEADER
fixed length control field 01010cam a2200289 a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20190830020006.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 910411m20011999maua b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 91072094
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 8172248164
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency DLC
-- BD-DhICA
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF1009.5
Item number .J427 1992
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
DDC Classification number 658.848
DDC Edition 21
Author Mark JEG 2001
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Jeannet, Jean-Pierre.
9 (RLIN) 1962
245 10 - TITLE STATEMENT
Title Global marketing strategies /
Statement of responsibility, etc. Jean-Pierre Jeannet, Hubert D. Hennessey.
250 ## - EDITION STATEMENT
Edition statement 2nd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Boston :
Name of publisher, distributor, etc. Houghton Mifflin,
Date of publication, distribution, etc. 2001.
300 ## - PHYSICAL DESCRIPTION
Extent xviii, 899 p. :
Other physical details ill. ;
Dimensions 24 cm.
500 ## - GENERAL NOTE
General note Rev. ed. of: International marketing management. c1988.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and indexes.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Export marketing
General subdivision Management.
9 (RLIN) 1963
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Export marketing
General subdivision Management
-- Case studies.
9 (RLIN) 1964
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Hennessey, Hubert D.
9 (RLIN) 1965
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Jeannet, Jean-Pierre.
Title of a work International marketing management.
9 (RLIN) 4500
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Holdings
Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Date last checked out Price effective from Koha item type
    Non-fiction ICAB Library ICAB Library General Stacks 08/04/2002 1 658.848 JEG 2001 9072 05/31/2021 08/29/2019 05/14/2017 Books

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