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1.	Image from Amazon.com	Marketing : basic concepts and decisions / William M. Pride, O.C. Ferrell. by Pride, William M, 1942- Ferrell, O. C Edition: 5th ed. Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Boston : Houghton Mifflin, c1987 Availability: Items available for loan: ICAB Library (1)Call number: 658.8 PRM 1987. Place hold Save to lists Add to cart (remove)
2.	Image from Amazon.com	Marketing : concepts and strategies / William M. Pride, O.C. Ferrell. by Pride, William M, 1942- Ferrell, O. C Edition: 6th ed. Material type: Text; Format: print ; Literary form: Not fiction ; Audience: General; Language: English Publication details: Boston : Houghton Mifflin Co., c1989 Availability: Items available for loan: ICAB Library (2)Call number: 658.8 WIM 1989, ... Place hold Save to lists Add to cart (remove)
3.	Image from Amazon.com	Marketing : basic concepts and decisions / William M. Pride, O.C. Ferrell. by Pride, William M, 1942- Ferrell, O. C Edition: 4th ed. Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Boston : Houghton Mifflin, c1985 Availability: Items available for loan: ICAB Library (1)Call number: 658.8 PRM 1985. Place hold Save to lists Add to cart (remove)
4.	Image from Amazon.com	Marketing : concepts and strategies / William M. Pride, O.C. Ferrell. by Pride, William M, 1942- Ferrell, O. C Edition: 9th ed. Material type: Text; Format: print ; Literary form: Not fiction ; Audience: General; Language: English Publication details: Boston : Houghton Mifflin, c1995 Availability: Items available for loan: ICAB Library (3)Call number: 658.8 PRM 1995, ... Place hold Save to lists Add to cart (remove)